IP Targeting for Political Campaigns

Digital ad delivery to registered voter devices.

IP Targeting

What is IP Targeting?

IP targeting is an advertising practice which allows your personalized ads to reach specific physical addresses using acquired digital data. Instead of relying on audience segmentation based on demographics and behavior, IP targeting leverages a more refined and personalized approach that allows you to reach voters directly.

IP Targeting is an effective tactic that is being integrated into almost all political campaign strategies worldwide. This method offers lesser risk in ad budget waste and guarantees 100% household reach. Get the visibility, votes, and support you need for you to win your election with IP targeting ad delivery services.

1:1 reach

100%

ZERO

50-100x

6-60x

advertising

budget waste

more targeted than traditional media

more effective than other online ads

How It Works

We match physical voter addresses to their IP addresses using a proprietary IP mapping system. Once the matches are found, we are then able to roll out display or video banner ads to the devices connected to the IP addresses of your targeted voters.

This allows your advertisements to reach key households for political campaigning and fundraising.

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